These days use of smart phones has become most important part of human’s life who is engaged in business. When creating an application, developers can either write web based apps that run in browsers or native apps that run on particular devices. Mobile apps development is rapidly becoming more viable for mobile application developers. With the appearance and success of the iphone and android, handset manufacturers are now focusing increasingly on creating devices with a streamlined browsing experience, similar to the experience on a desktop.
Use of mobile apps to improve business performance can be a tricky exercise. However, this does not mean that it must not be done. In a world that is getting increasingly Smartphone friendly and where the use of web enabled services is the standard, businesses can use mobile app to earn revenues. Especially Small businesses can put mobile application development to good use to reach a wider audience and newer markets to improve their productivity.
Here are two elements that can make your mobile app a really good thought, if you are running a small business.
Provide Location based characteristic and discounts
Mobile users are searching for directions to the physical location of your business and are also looking for discounts. Why not present them a feature that combines the two in the form of location based reductions. Your application can have a feature that lets the user to find your location and check-in, which will then make the shopper eligible for a discount.
Provide Promotional Feature
Provide the mobile app users an incentive or motivation to use the app. everyone likes a great motivation, so a great way of ensuring high sales figures will be to create a system within the app that offers rewards to people who use your app frequently.
When it comes to Android Apps Development, the competition is quite tough. So, for every business, whether it is small or big, who needs to make a mobile app a part of their advertising mix, should make certain that it gives value to its user. Or else, it will be unsuccessful to attract any attention and won’t achieve its aims. Thus the mobile app must have that special ‘something’ that allow small businesses to obtain the benefits of its use.